Launch of Laboratoires Nutrisanté’s loyalty program on the company’s website
Vortex Solution announces the launch of Laboratoires Nutrisanté’s loyalty program on their website. A Ponroy Santé division, Nutrisanté offers natural health products in addition to nutrition and beauty products. The company focuses on the development and manufacturing of highly scientific products respectful of both humans and their environment.
Celebrating its 25th anniversary and wanting to showcase this key milestone, Nutrisanté called upon the expertise of Vortex Solution to implement a customer loyalty program on its website. With the program’s main goal being to generate new account openings and program memberships, the company hopes to achieve this result through various means, including the launch of the “Nutricap 25 Years Sweepstakes” and the gradual shift to a more e-commerce business model.
Some of the changes that were made by the Vortex Solution team includes reviewing the design of the home page and the banners as well as rethinking the website’s UI (user interface) and UX (user experience). We also tied web marketing strategies – SEO and SEM campaigns – to these solutions to boost online sales and achieve Nutrisanté’s conversion goals.
To learn more about Nutrisanté or to enter the contest, visit the website today at www.nutrisante.ca.