Projects Planète Vortex Solution

Oasis

oasis

Graphic redesign / web design

Context

Oasis juices have been delighting Canadian families for almost 40 years. With its 5 sub-brands and wide array of flavours, Oasis stands out and stays current throughout the years.

Role

Design & UX, Design, Development, Programming, Integration, Integration

Mandate Objectives

Oasis wanted to revamp their website to showcase their new brand identity. They also wished to have a better user retention on their website.

Solution

Vortex answered by providing Oasis with an easy-to-use website featuring a vibrant, refreshed and rejuvenated design. The new website now has a Products section, with filters for sub-brands, flavors, and formats, as well as a Recipes section in which users can discover the products’ multiple uses.
With the blog and recipes sections, the users can always access new content, depending on what product they were interested in, therefore avoiding virtual dead-ends, which leads to better user retention on the website.