Déco Surfaces
Redesign of the WebSite Using Adobe ColdFusion
Role
Design, Development, Programming, Web Marketing, Integration, Integration, Hosting
Since 2011, DecoSurface has entrusted Vortex Solution with driving its digital strategies. This successful partnership led to the creation of a comprehensive e-commerce website designed to meet the demands of the flooring industry while highlighting the local expertise and unique nature of their products.
Catalog Website and Store Locator
The DecoSurface website is crafted to provide a seamless user experience, featuring a detailed product catalog and an intuitive store locator. This enables users to easily find the products they need and locate the nearest stores.
Initial and Continuous SEO Optimization
Understanding the importance of online visibility, we implemented a robust SEO strategy from the outset. This continuous optimization ensures DecoSurface maintains a strong presence on search engines, increasing their organic traffic and visibility.
UX-UI Optimization
User experience (UX) and user interface (UI) were central to our approach. We designed an intuitive and engaging interface that meets user needs while reinforcing DecoSurface’s brand image. Continuous UX-UI optimization allows the site to adapt to evolving user expectations, ensuring an enjoyable and efficient navigation experience.
Cookie Compliance with byscuit.com
Legal compliance and user privacy are at the core of our approach. By integrating byscuit.com, the DecoSurface website adheres to cookie regulations, ensuring transparent and compliant consent management for users.
Cutting-edge Technology and Secure Payments
The site is developed on the latest generation of Adobe ColdFusion, offering robustness and performance. A PCI DSS-compliant payment link ensures secure online transactions, building trust with users.
Integration with Vortex Solution’s ERP and PIM
To streamline operations, the site is integrated with Vortex Solution’s ERP system and Product Information Management (PIM). This integration enables efficient synchronization of product data and back-office operations.
Continuous Support and Local SOC2 Type 2 Hosting
We provide continuous support to ensure the smooth operation of the website, with regular updates and dedicated technical assistance. The site is hosted on local SOC2 Type 2 certified servers, ensuring maximum security and reliability.
Local Focus and Product Specificity
The main challenge of this project was emphasizing the local aspect and managing the unique characteristics of the flooring industry. We successfully met this challenge by delivering a tailored solution that highlights DecoSurface’s unique strengths.
At Vortex Solution, we are proud to support DecoSurface in their digital transformation, providing innovative and customized solutions for every stage of their online growth.