Green UX isn’t a buzzword at Vortex Solution
Green UX, it’s a mindset, a practice, and a commitment. For years, we’ve integrated an eco-conscious approach into our web design and development process. We believe the web can — and should — be lighter, faster, and more sustainable.
What is Green UX, really?
Green UX is a user experience design philosophy aimed at minimizing the environmental impact of digital interfaces. It’s about creating websites that use fewer resources, consume less energy, and still offer high-performance, inclusive experiences.
How do we do it – especially with WordPress?
Optimized WordPress templates
We build custom, streamlined templates with no bloat. Fewer scripts, less unnecessary code = faster load times and lower energy usage.
Lightweight media usage
We compress images, use WebP formats, and favor SVG graphics for icons and UI elements — all without compromising visual quality.
Local and responsible hosting
Our servers are hosted in Montréal, in a SOC2 Type 2 certified environment, with energy-conscious provisioning and infrastructure.
Findstr.com: our custom lightweight search engine
Findstr replaces heavier native WordPress search functions with a fast, efficient, low-footprint search tool — built by Vortex, tailored for public and institutional websites.
Streamlined UX and thoughtful content architecture
Simplified navigation and clear content structure reduce users’ time spent searching, which means fewer page loads and less data transfer.
Plugin and code cleanup
We audit every site we build to remove unnecessary plugins, reduce JS/CSS loads, and streamline the codebase for better browser performance and greener delivery.
Why does this matter?
Because digital pollution is real. A poorly optimized website consumes more bandwidth, requires more server resources, and ultimately contributes to higher energy usage. At scale, the impact is significant.
And this is just the beginning
We believe Green UX will soon become an essential part of ESG strategies for both public and private organizations. That’s why Vortex Solution is proud to be a Canadian pioneer in sustainable web design, leveraging powerful tools like WordPress and Findstr.com to build responsible, high-performance digital experiences.